Sectors/Sports/2012

Sports funding in 2012

European Sports startup funding raised during 2012.

In 2012, 17 European Sports companies closed 18 funding rounds and raised €54M in equity funding (excluding debt and grants). Germany led by capital raised, and SEED Capital was the most active investor. Data as of 4 Nov 2026.

Equity funding

€54M

excl. debt & grants

Funding rounds

Companies

Top country

Germany

Sports: last three years

change vs the year before

Year	Equity	Change	Rounds	Change	Debt
2010	€361k	-58.2%	1	+0.0%	—
2011	€6.7M	+1754.0%	7	+600.0%	—
2012	€54M	+703.1%	18	+157.1%	—

Rank among sectors

#19

1.1% of sector funding

Top-10 round share

97.5%

of disclosed capital

Funding by month

€ raised vs rounds, by month

Data table

	Funding	Rounds
Jan	€1.4M	2
Feb	€50k	1
Mar	€1.8M	2
Apr	€599k	1
May	€32M	2
Jul	€14M	2
Sep	€25k	1
Oct	€2.3M	3
Nov	€1.1M	3
Dec	€1.2M	1

Top countries

by € raised

Data table

	Sports — top countries by capital, 2012
Germany	€44M
UK	€4.6M
Denmark	€2.0M
Switzerland	€1.0M
Spain	€828k
Slovenia	€500k
Ireland	€55k
Czech Republic	€39k

Stage mix

by € raised

Data table

	Sports — stage mix, 2012
Growth/Late	€30M
Series B	€15M
Other	€2.6M
Early VC	€2.5M
Seed	€2.3M
Series A	€800k
Series C	€696k

Exits & M&A

1 Acquisition

1 exit.

Largest equity rounds

by disclosed amount, 2012

Company	Stage	Date	Amount
Internetstores	Growth/Late	May 2012	€30M
Mysportgroup	Series B	Jul 2012	€14M
SportPursuit	Early VC	May 2012	€1.7M
ShareThe	Other	Jan 2012	€1.4M
Endomondo	Series B	Mar 2012	€1.3M
Madea Concept	Other	Dec 2012	€1.2M
Skioo	Seed	Nov 2012	€1.0M
MyStarAutograph	Series A	Oct 2012	€800k
fanatix	Early VC	Oct 2012	€773k
Endomondo	Series C	Oct 2012	€696k

View all 18 Sports deals in 2012 →

Top investors

most active in 2012, by deal count

Source: Tech.eu Funding Explorer · data as of 4 Nov 2026 · licence CC BY 4.0 · Methodology

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