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Marketing funding in October 2012

European Marketing startup funding raised during October 2012.

In October 2012, 20 European Marketing companies closed 20 funding rounds and raised €47M in equity funding (excluding debt and grants), down 23.1% versus October 2011. UK led by capital raised, and 2B Angels was the most active investor. Data as of 6 Nov 2026.

Equity funding
€47M
-23.1% vs October 2011 · excl. debt & grants
Funding rounds
20
+100.0% vs October 2011
Companies
20
Top country
UK
Rank among sectors
#5
9.7% of sector funding
Top-10 round share
95.4%
of disclosed capital

Top countries

by € raised
Marketing — top countries by capital, October 2012 — interactive chart.
Data table
Marketing — top countries by capital, October 2012
UK€32M
Israel€8.1M
Denmark€2.0M
Belgium€1.9M
Italy€1.5M
France€1.0M
Spain€270k
Greece€200k

Stage mix

by € raised
Marketing — stage mix, October 2012 — interactive chart.
Data table
Marketing — stage mix, October 2012
Growth/Late€31M
Early VC€6.2M
Seed€5.1M
Series A€3.3M
Other€1.0M

Exits & M&A

1 Acquisition

1 exit.

Top deals

largest disclosed rounds in October 2012
CompanyStageDateAmount
smartFOCUSGrowth/LateOct 2012€23M
QualiSystemsGrowth/LateOct 2012€7.0M
FreespeeSeries AOct 2012€3.3M
InSkin MediaEarly VCOct 2012€2.5M
AtoshoSeedOct 2012€2.0M
NGDATASeedOct 2012€1.9M
AppsBuilderEarly VCOct 2012€1.5M
YotpoEarly VCOct 2012€1.2M
KonteraGrowth/LateOct 2012€1.0M
iAdvizeEarly VCOct 2012€1.0M
Samba NetworksOtherOct 2012€836k
SocialBroSeedOct 2012€464k
Book 'n' BloomSeedOct 2012€200k
MobiveryOtherOct 2012€150k
Compliance ControlSeedOct 2012€138k

Top investors

most active in October 2012, by deal count