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Marketing funding in 2011

European Marketing startup funding raised during 2011.

In 2011, 137 European Marketing companies closed 149 funding rounds and raised €356M in equity funding (excluding debt and grants). UK led by capital raised, and Alven Capital was the most active investor. Data as of 6 Nov 2026.

Equity funding
€356M
excl. debt & grants
Funding rounds
149
Companies
137
Top country
UK

Marketing: last three years

change vs the year before
YearEquityChangeRoundsChangeDebt
2009€178M-48.1%74+19.4%—
2010€255M+43.1%113+52.7%—
2011€356M+39.7%149+31.9%—
Break down 2011 by period
Half-year
Quarters
Months
Rank among sectors
#4
9.5% of sector funding
Top-10 round share
46.2%
of disclosed capital

Funding by month

€ raised vs rounds, by month
Marketing — funding by month, 2011 — interactive chart.
Data table
FundingRounds
Jan€20M19
Feb€22M13
Mar€6.7M6
Apr€63M14
May€29M12
Jun€42M13
Jul€12M9
Aug€42M15
Sep€31M16
Oct€61M10
Nov€20M13
Dec€9.4M9

Top countries

by € raised
Marketing — top countries by capital, 2011 — interactive chart.
Data table
Marketing — top countries by capital, 2011
UK€152M
France€71M
Israel€38M
Germany€24M
Netherlands€20M
Ireland€14M
Sweden€6.0M
Spain€5.4M

Stage mix

by € raised
Marketing — stage mix, 2011 — interactive chart.
Data table
Marketing — stage mix, 2011
Growth/Late€114M
Series B€71M
Other€44M
Series A€43M
Early VC€42M
Seed€30M
Series D+€6.0M
Series C€5.1M
Grant€228k

Exits & M&A

5 Acquisition · 1 Buyout · 1 IPO

7 exits · €1.7B disclosed.

CRITEOIPOJun 2011€1.5B
PozitronAcquisitionMay 2011€91M
Gold Medal InternationalAcquisitionMay 2011€54M
PTS ConsultingBuyoutMay 2011€10M

Largest equity rounds

by disclosed amount, 2011
CompanyStageDateAmount
AdaptGrowth/LateOct 2011€35M
EVIIVOGrowth/LateApr 2011€34M
EbuzzingSeries BAug 2011€18M
Next PerformanceGrowth/LateMay 2011€16M
MediastaySeries BApr 2011€15M
BrandtoneEarly VCAug 2011€10M
MendixSeries AOct 2011€9.6M
mbloxGrowth/LateJun 2011€9.6M
madvertiseOtherOct 2011€9.0M
NeulGrowth/LateJun 2011€8.9M

Source: Tech.eu Funding Explorer · data as of 6 Nov 2026 · licence CC BY 4.0 · Methodology