Matsmart
Sells groceries online with 20-90% off
Matsmart has raised €179M across 11 funding rounds from 14 investors, most recently a round in Nov 2023. Based in Stockholm, Sweden; founded 2012; active in E-commerce. Data as of 4 Nov 2026.
Total raised
€179M
€178,998,979
Funding rounds
11
Investors
14
distinct backers
Active since
2015-10
latest 2023-11
Funding by year
EUR raised per yearMatsmart — funding by year — interactive chart.
Data table
| Matsmart — funding by year | |
|---|---|
| 2015 | €3.8M |
| 2016 | €3.7M |
| 2017 | €18M |
| 2019 | €17M |
| 2021 | €59M |
| 2022 | €37M |
| 2023 | €40M |
Signals
High confidenceRaise-next likelihood6
base rate 30% for Other
- ▼ Past typical raise window
- ▼ Low backer re-investment
Exit likelihood21
base rate 11% (2+ rounds)
- ▲ €100M+ raised
- ▲ 11 rounds raised
- ▼ No recent equity round (debt-only or quiet)
Timing: overdue vs cohort gap · momentum flat. Funding-only estimates, not predictions and not investment advice — see signals.
Funding rounds
11 rounds- 2023-11-20Other€40M
- 2022-09-01Other€37M
- 2021-11-09Other€24M
- 2021-03-22Other€35M
- 2019-10-01Other€17M
- 2018-01-01Other€10M
- 2017-04-01Other€7.9M
- 2016-11-01Early VC€3.7M
- 2016-03-01Other—
- 2015-12-01Early VC€3.3M
- 2015-10-01Seed€531k
| Date | Stage | Amount | Investors | |
|---|---|---|---|---|
| 2023-11-20 | Other | €40M | Circularity Capital,Existing Shareholders | View deal → |
| 2022-09-01 | Other | €37M | Blume Equity,Exor Ventures,Gullspång Re:food,SEB Private Equity | View deal → |
| 2021-11-09 | Other | €24M | Blume Equity,Gullspång Re:food,SEB Private Equity | View deal → |
| 2021-03-22 | Other | €35M | — | View deal → |
| 2019-10-01 | Other | €17M | LeadX Capital Partners | View deal → |
| 2018-01-01 | Other | €10M | Ikea | View deal → |
| 2017-04-01 | Other | €7.9M | D-Ax,Norrsken VC | View deal → |
| 2016-11-01 | Early VC | €3.7M | GP Bullhound,Inbox Capital,Northzone | View deal → |
| 2016-03-01 | Other | — | — | View deal → |
| 2015-12-01 | Early VC | €3.3M | GP Bullhound,Northzone | View deal → |
| 2015-10-01 | Seed | €531k | — | View deal → |